International

Trick or Treat for UNICEF
A simple idea that has grown over many years. A fun way for children to help other children, which has lasted for nearly sixty years, is now supported by hundreds of thousands of young people plus their teachers each year and is still going strong.
UNICEF and Futbol Club Barcelona: a global partnership for children
UNICEF scores for children through forming a valuable, useful partnership. Together UNICEF and the Barcelona football club will use this power in numerous ways to further the cause of children.
UNICEF’s Change for Good® campaign
For more than 15 years UNICEF has raised many, many millions for the world’s poorest children from the simple but brilliant idea of collecting travellers’ unwanted foreign coins.
UNICEF: the card that launched UNICEF’s fundraising
UNICEF’s very first ever Christmas card would lead to the multi-million dollar international business that is UNICEF’s cards today.
Dove Campaign for Real Beauty and Dove Self-Esteem Fund
Here’s a company using exactly the same tactics that charities use to campaign for social change while, of course, rather effectively selling its product range at the same time.


