Face to face
Jersey Hospice Care: million pound lottery (MPL)
With a guaranteed income of £500,000 every year from this event alone, this is a great example of taking a successful commercial idea and making it work for your charity.
Christian Aid’s text for nets
This exhibit is a great example of modern fundraising. While there is a lot of talk about fundraising by text messages, rarely do we find an appeal that makes it so easy, so compelling and so tangible.
Portuguese Red Cross – the store that sells hope.
This exhibit demonstrates innovation, creativity and a new way to make people feel good about giving.
The Wishing Well Appeal for Great Ormond Street Children’s Hospital
It’s difficult to do justice to a capital campaign as wide, and complex. This is a condensed summary of a major capital campaign which, at the time, was the largest appeal ever mounted in the UK.
Faisalabad’s first cycle rally for peace and the environment
Campaigning for social awareness causes is difficult enough in most countries but in Pakistan it’s a very new activity, with few options for influencing public opinion on any scale. This initiative therefore is bold and ambitious, but what’s really remarkable is how successful it was, particularly in the spontaneous support it generated from members of the public
The Magic Bus: corporate customers pay for a facility that helps poor kids
How corporate customers enable an innovative charity to raise money to pay for a unique development facility for disadvantaged youngsters.
The atheist bus campaign
This is a perfect match between a brilliant idea that generates real public interest and the technology that can make it easily happen.
Sense’s brilliant style for face-to-face fundraising
Imagine the dark and silent world of a deaf and blind child. That’s what Sense’s street fundraisers asked passers-by to do. Those who stopped to listen were treated to a charming, evocative story that eased them effortlessly into the charity’s case for support.
Greenpeace International: the reinvention of face-to-face fundraising
Across the world the approach Greenpeace developed for direct dialogue changed the way fundraising organisations recruit new monthly direct debit donors. Raising millions, perhaps billions of pounds in the process.
Give India’s Joy of Giving Week
This is a truly great initiative and one that we’re sure will be a big success. The Joy of Giving week is a first of its kind in India, and rather than being an individual fundraising activity, it acts as a platform for many NGOs across the country to raise funds for their operations.
Exhibit search.jpg){kind=logo}
