Special interests
A Mega Doação: Captação de recursos pela internet
Temos certeza de que muitos captadores de recursos vão achar que é difícil acreditar que, para alguns doadores, em particular os principais doadores, pode ser difícil encontrar uma organização de confiança, e de doadores amigáveis para dar o seu dinheiro. The Big Give é uma inovação que atende ambas às necessidades de doadores e captadores de recursos. Para instituições de caridade, o site é uma oportunidade fantástica e grátis, para mostrar seus projetos, o trabalho real e relevante que grande parte do público deixa de ver, ou perceber as necessidades financeiras.
SOFII’s ‘Don’t be LEFT BEHIND’ campaign: ‘share your brilliance’ special appeal
Even at our most charitable, we feel this campaign really shouldn’t be necessary. But, undeniably, there’s an urgent need in our communities now and it’s not being adequately met. Are you a part of the problem, or a part of the solution?
The atheist bus campaign
This is a perfect match between a brilliant idea that generates real public interest and the technology that can make it easily happen.
Steel Yard direct mail campaign:‘one day at a time’
Every now and then we see great fundraising ideas that can be easily adapted and adopted by other nonprofit organisations, particularly smaller ones. This example is particularly useful as it shows a small organisation raising money imaginatively to cover its general running costs.
The Big Give: online fundraising
We’re sure many fundraisers will find it hard to believe that for some donors, particularly major donors, it can be difficult to find a trustworthy, donor-friendly organisation to give their money to. The Big Give is an innovation that meets the needs of both donors and fundraisers. For charities, the website is a fantastic, and free, opportunity to showcase their projects, the real and relevant work that much of the public will fail to see, or realise needs funding.
MCC-Murray Culshaw Consulting Pvt Ltd: 2007/8 annual report
This is an annual report specifically designed to help India’s nonprofit organisations to communicate effectively and economically through their annual report. But you don’t have to be in India to benefit from this simple clear tutorial. Have a look now.
Longwood Gardens direct mail membership acquisition pack
Colourful and creatively appealing, this package is also a textbook example of good direct mail acquisition practice.
Exhibit search
