International relief/development
Grassroots International 2010 annual report
Grassroots Interenational’s staff diligently take photos during field visits and now they have a wide choice of images to use in their annual report. They also use donor profiles to support their message, so GRI donors are interested and highly involved.
As sacolas de plástico da WaterAid
Este é um projeto brilhante e envolvente, que ocorre por meio de mala direta. O método funciona muito bem porque, além de adequado, serve para engajar o doador.
A Mega Doação: Captação de recursos pela internet
Temos certeza de que muitos captadores de recursos vão achar que é difícil acreditar que, para alguns doadores, em particular os principais doadores, pode ser difícil encontrar uma organização de confiança, e de doadores amigáveis para dar o seu dinheiro. The Big Give é uma inovação que atende ambas às necessidades de doadores e captadores de recursos. Para instituições de caridade, o site é uma oportunidade fantástica e grátis, para mostrar seus projetos, o trabalho real e relevante que grande parte do público deixa de ver, ou perceber as necessidades financeiras.
Send a Cow: thank-you drive
The team at Send a Cow are passionate about saying thank you to their supporters.
Plan UK’s innovative new video and Facebook app - Plan Your Story
Have Plan UK changed fundraising by launching this new app?
Morinville and District Hands Across the Seas (HATS) ‘delightful treasures’ event
Small local events often raise small amounts of money. But if there are hundreds nationally, or even internationally, they have the potential to raise thousands.
Oxfam Hunger £ Million Campaign
The Oxfam Hunger £ Million Campaign is a great example of press advertising that gives an urgent need and a clear call to action. It raised £1,000,000 in three months in 1963. How much would that be worth today? Guess which ad made a SOFII volunteer jump.
WaterAid’s plastic bag mailing
Every day in developing countries thousands of women (mainly) face the difficult task of fetching and carrying water from its source to their homes. It’s a gruelling daily duty most donors would find very hard to imagine. Could this concept be applied imaginatively to a fundraising appeal? Of course it could!
CARE packages: returning to their roots
In this exhibit CARE looked back at their own history and decided to launch a new and improved version of their traditional CARE packages that were first introduced in 1946. Updated with a modern twist, this campaign demonstrates the future of online giving
The history of Live Aid
It’s more than 25 years since this remarkable event, so we thought it was about time we put it on SOFII. In this exhibit we look back at how the idea was conceived and what made it one of the most significant fundraising campaigns of our time.
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