WWF Canada: new donor questionnaire

The new member survey went out with the welcome pack. To donors, its inclusion seemed eminently sensible.

 

The new member survey went out with the welcome pack. To donors, its inclusion seemed eminently sensible. To see the welcome pack in detail click here.

 

 

 
SOFII's view

This questionnaire, though a separate and distinctive part of WWF’s new donor welcome process, is an integral part of it. Great donor development in practice, and easy to emulate.

Medium of communication:
Direct mail.

Type of charity:
Environmental/animals.

Target audience:
Individuals.

Country of origin:
Canada.

Creator/originator:
Name of exhibitor:
David Love

Date of first appearance:
1992.
Summary/objectives:

This questionnaire, though a separate and distinctive part of WWF’s new donor welcome process, is an integral part of it. Great donor development in practice, and easy to emulate.

Background:
Costs:

Very little

Results:

A lot of useful information

Merits:

Because it's a simple good idea that you can borrow

Other relevant information:

Related Exhibit

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Thank you

SOFII gratefully acknowledges the generous and catalytic support of the Joffe Foundation, UK, which has made possible SOFII's growth and development to date.

'My Trust is delighted with its investment in SOFII. We are very pleased that we have been able to be of assistance in the launch of this important initiative.'
Lord Joel Joffe.

About SOFII

SOFII is supervised by The SOFII Foundation, a registered charity in the UK, No 1124743.

SOFII’s development director is Sue Kershaw. She can be reached at sue@sofii.org

'We love SOFII. Next year we hope to help again.' 
Lynne, HMA, Vancouver.

© The SOFII Foundation 2010. http://www.sofii.org.

 

 

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