UNICEF Sweden: we don’t like this ad!
Unicef Sweden recently launched this attention-grabbing campaign about the need for real money, not ‘likes’ on social networking sites, for vital work on vaccinating children against polio.
SOFII is sure that it will pick up lots of ‘likes’ because it is such a clever idea. But is it clever enough? We look forward to hearing that it was and succeeded in raising lots of money.