An instructive account of
the real reason why donors give.
This insight into the minds of RNLI
donors comes from Ken Burnett’s
2006 book, The Zen of Fundraising.
Burnett Associates was the RNLI’s
fundraising, marketing and
communications agency from 1992
to 2001.
SOFII gratefully acknowledges the generous and catalytic support of the Joffe Foundation, UK, which has made possible SOFII's growth and development to date.
'My Trust is delighted with its investment in SOFII. We are very pleased that we have been able to be of assistance in the launch of this important initiative.'
Lord Joel Joffe.
SOFII is supervised by The SOFII Foundation, a registered charity in the UK, No 1124743.
SOFII’s development director is Sue Kershaw. She can be reached at sue@sofii.org
'We love SOFII. Next year we hope to help again.'
Lynne, HMA, Vancouver.
© The SOFII Foundation 2010. http://www.sofii.org.
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