
Making the most of events
Charity events are as varied and colourful as fundraising itself. They're only limited by the imaginations of their organisers and their capacity to make things happen against all odds. But in many markets the costs of running events is rising and competition for the donor's interest and participation are fierce, not to mention competition for their funds. In this section you will find details of some of the world’s most original and effective events, wherever possible prepared by the people who made them happen.
Exhibits in
this section
EF 266 Dream a Dream theatre nights. How to ‘win, win, win’.
An inspirational guide to nights out at the theatre, courtesy of Dream a Dream, Bangalore.
EF252 The Beautiful Foundation Lego block banks from Korea
How to raise awareness, smiles, money and philanthropic aspirations.
EF254 The Immortality Auction
How to live forever in literature and help a favourite cause too – the Medical Foundation for the Care of the Victims of Torture. An event well worth copying.
CR251 ITIHAS (I think I have a solution) leadership programme
More practical good ideas for capacity building from India, this time in CSR.
EF242 Movember’s moustache-growing campaign for men’s health
Like the famous London bus, for months there’s been no mention of moustaches on SOFII, now suddenly two moustache-based exhibits come along together.
EF243 Covenant House Alaska’s Moustache March
Another easy-to-copy idea for exploiting upper lip furniture, from Alaska, where keeping your face warm can pay, big time.
EF230 RSPCA New South Wales Cup Cake Day
What could be better than getting supporters to organise events, then while they work and have fun, you get lots of money? A success story from down under.
EF218 Homefront’s virtual gala
Brilliant event fundraising with no organisation, no overheads and no need to sit next to crashing bores. Just give your money and save the world by staying at home.
EF225 Can Too sports events for Cure Cancer Australia
Another neat idea from Down Under, this one gives something valuable to volunteers who give their all.
EF190 Ben Franklin’s touring education and fundraising shows
A novel idea for spreading information and knowledge while raising money and having fun.
FF196 Dream a Dream’s ‘uncrush a dream’ campaign
Another brilliant distinctive approach to stopping potential donors in their tracks and making them think, whether on the bustling streets of Bangalore or at an event.
EF168 Hannah’s school biscuit and cake bake
Flushed with the success of her direct mail appeal Hannah goes on to try her hand at charity trading, commercial fundraising and special events.
MM47 Croatian Guide Dogs mobility centre appeal
A low-cost way to raise lots of money from diverse audiences and raise awareness of a major social issue
ID45 Casa Speranti Edelweiss appeal
Building on local church support this Romanian hospice used a unique and very appealing involvement device to engage thousands of new donors.
EF127 Trick or Treat for UNICEF
Just short of its 60th birthday, this great scheme is still involving hundreds of thousands of young people, raising more and more money and growing from strength to strength.
EF129 UNICEF and FC Barcelona
A global partnership raises €millions to benefit children in the developing world.
EF131 UNICEF’s Pigotta project – adopt a doll and save a life.
A great fundraising idea, with a message. Launched in Italy in 1988 this fundraising project has gone round the world.
EF12 Covenant House’s candelight vigil
Covenant House’s most recent vigil was held on 16 November 2006 at 17 locations in North and Latin America with audiences as large as 750 attendees. Now, CH plans to take the concept of the vigil to new levels of fundraising and awareness-building.
EF151 Jeansforgenes statues wearing jeans
A surprisingly simple idea for raising money and awareness as statues all round Britain find themselves involved in a spectacular cover-up.
EF154 Giving Welly fiftieth birthday campaign
Many charities benefited from this imaginative initiative and got to wear some fashionable and colourful footwear too.
EF22 Bosnian
Handicrafts ‘shopping with a purpose’ campaign
Besides raising funds successfully, find out how Bosnian Handicrafts managed to inform disadvantaged women from all over Bosnia about the benefits of joining the programme.
EF28 Uzhgorod city 'Path to Life' concert
The Ukraine is one of the world's least well established fundraising markets. The Path to Life benefit concert is a prime example of how NGOs can provide great services and experiences to donors while introducing individual giving within a community.
Exhibits in
this section
NB. Please remember this site is still being built. In coming months we will be considerably expanding the number and range of exhibits presented here.