Any marketing campaign that can have such an impact on members of parliament on the eve of taking their country to war has to be worth recording. This campaign is notable as one of the early UK examples of fundraisers using the telephone.
Merlin’s challenge to the Twittersphere raised lots of money and reached people who had not previously heard of Merlin or the food crisis in Africa.
A new simplified online gaming platform that aims to raise $100 billion for global projects by 2016.
Civil Rights Defenders: the Natalia Project, the first assault alarm to protect defenders of human rights
This remarkable project from Civil Rights Defenders saves the lives of human rights activits working to save people from oppressive regimes. The level of involvement they offer their donors is made possible through excellent use of social media.
Could finding a celebrity supporter sprinkle a little stardust on your fundraising? Or is it just a waste of time? As with everything in life – and fundraising – it depends on how you go about it. Alex Goldrup gives some advice on how to do it properly.
This story isn’t directly about fundraising. But it might make you stop and think that it would be good if, sometimes, we slowed down, lifted our heads and listened to those around us: our donors, beneficiaries, colleagues – maybe even our trustees.
You’ve heard of the donor bill of rights; hopefully you have one pinned above your desk. Now, if you click here you’ll find a bill with a difference just for you: a bill of rights for fundraisers. If you’d like to add anything, please let us know.
Here you will find the latest addition to Jerry’s 53 magnificent tutorials on SOFII.